Andyedge logo

One-on-one personal training, together, in parallel

parallelfitness-icon

Personal training studio

Damian and Jenny are partners in life and business. They’re job? They work in parallel with their clients to help them achieve their fitness goals.

parallelfitness-website-design-desktop
parallelfitness-website-design
cso-icon-challenge
Challenge

Come up with a unique name and identity that reflects Damian’s and Jenny’s philosophy while appealing to their core audience.

cso-icon-solution
Solution

Their audience comes to them for personal one-on-one service. Create a look and feel that reflects this ideal while inspiring a drive to succeed?

cso-icon-outcome
Outcome

The circle is the rising sun—a new beginning. Two lines cut through, blazing a path to success. Two lines, because you don’t have to do it alone.

UX DESIGN
LOGO DESIGN
GRAPHIC DESIGN

What is Parallel?

A studio that offers a complete one-on-one training program with a personalized experience.

calendar-alt-regular
Start
2011
clock
Term
Medium
dollar-sign
Cost
Medium
expand
Scope
Medium

The website is a responsive Wordpress template customized to the Parallel brand. The core feature was a calendar that allowed users to see available classes and one-one sessions.

Naming, Brand strategy & Logo design

Website and product design

Photography

parallelfitness-logo-design

Well worth it. Would definitely hire him again. The brand name and design is unique. The website is amazing, loaded with the latest tech, its solid to the point, adjustable and after our specific market.

Damian Lambert
Co-Founder, Parallel Fitness
uberflip-logo-design-website
GRAPHIC DESIGN
UX DESIGN

See how a flipping feature inspires an engaging brand identity design.

happysoul-logo-design
LOGO DESIGN
GRAPHIC DESIGN

Feel the soul of a spiritual store through a happy hand-drawn logo design.

reach stack logo
UX DESIGN
BRANDING DESIGN

How technology can become a brands visual inspiration